Emporio Armani

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Spring-Summer 2013 – Armani’s title for this show was ‘impeccable’, which I can only imagine was referring to the man rather than the clothes. Not that the clothes weren’t fabulous, they were just designed with fabrics that are not meant to last impeccably, linen, silk and papery leathers, fabrics that crease easily or look creased from the offset. The models on the other hand were impeccable, and this was shown off through mesh jumpers and tshirts, low v necks on shirts and gaping collars, through which you could see a great deal of bare skin. There was a definite sporty theme to the collection as well, with loose fitting shorts, swimming trunks and outdoorsy rain jackets so maybe he was referencing impeccability in the field, which is ironic in itself as this collection showed an impeccability in himself, moving away from the usual elegantly tailored evening and business wear and still getting it so right.

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Written by Jemma De Blanche

Jemma De Blanche is a fashion and lifestyle journalist with a background in marketing and copy-writing, is in awe of all things creative and loves getting lost in a good book, a beautiful picture or the creativity of new collection. Jemma handles the Fashion in Film pages and the Men's catwalk reviews.


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